Strategy for the gender approach in terms of cooperative enterprise management

Abstract

Cooperative enterprises, as actors of local development, play a decisive role in the economic and social transformation of the territories, from the production of goods, provision of services and satisfaction of social needs. Work has been done to dignify the role of women, gender equity and appropriate treatment for the participation of young people, but it is urgent to adopt a more realistic approach to the management processes in which both are involved. The management process of cooperative enterprises in Cuba does not contemplate in its materialization the gender approach in terms of their integral development. The objective of this research is to design a strategy for the gender approach in the management of cooperative enterprises in the municipality of Pinar del Río, as part of their integral development. The research is based on the dialectical-materialist method, which allows guiding the exploration of new regularities, conceptions and principles of operation as a function of the research. Associated with this, the procedures of analysis and synthesis and the documentary analysis technique were used. The main result offered lies in the foundation of actions and regularities that contribute to the Strategy with a gender approach in the management of the cooperative sector as an important tool for cooperative business management.